Who controls the marketing tech stack in 2017: The CIO or CMO? -1GOT NEWS
Friday, December 30, 2016|
Mobile BollywoodA funny thing happened along the way to using technology to better connect with the marketplace: The CIO and CMO both decided to have a hand in it. How will they agree and align in 2017 as digital becomes central to the end-to-end customer experience?
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